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How Much Money MrBeast Makes On YouTube

MrBeast is an American YouTuber who is well known for his video series Worst Intros. His real name is Jimmy. He has an estimated net worth of $18 million. Other popular series on the channel include Best Intros, Worst YouTube Channels Ever etc. His most popular video is a compilation video of the worst intros ever among different YouTubers and the video currently has over 20 million views. He is also known for doing outrageous stuff in his videos such as counting to 100,000 in one video, donating money to attractive Twitch streamers, tipping pizza delivery guys $10,000, buying a car using pennies, stop a bullet with 10,000 pieces of paper, doing over 2,000 miles in one Uber ride and many others.

The channel has over 40 million subscribers as of 2020 and has accumulated over 7 billion views so far. It is able to get an average of 8 million views per day from different sources. It is able to get an average of $40,000 per day ($15 million a year) from the ads that run on the videos.

YouTube es get paid $2 – $7 per 1000 monetized views after YouTube takes its cut. Monetized views range from 40% – 80% of the total views. All these are influenced by several factors like device played on, the location of the viewer, ad inventory, how many ads there are on a video, how many people skip the ads, type of advertisement, ad engagement, type of content etc. The cost of an ad view is based on an auction between advertisers based on views. Advertisers have to bid a minimum of $0.01 per view.

There is also a program known as Google Preferred where deep-pocketed companies can target ads on the top 5% most popular content. The ad rates here are higher than normal. Apart from ads, YouTubers also generate extra from YouTube Red viewers who pay a monthly fee to view premium content on YouTube plus watch videos without ads. Here they get paid based on watch time on their videos. The longer the viewers watch their videos, the more money they earn.

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